How does the business operate on a daily basis?
The business is manager run with very little input on a daily basis from the current owner. The centre does tyres, exhausts, shocks, brakes, batteries and wheel alignment.
How are the clients attracted to the business?
This is a well established franchise business that is located in a coastal garden route town. Attention to detail and excellent customer service through the years has resulted in many loyal returning customers and word of mouth referrals. The business is highly visible in the main road of town.
What Advertising/Marketing is carried out?
The franchisor of this very popular franchise brand is responsible for national marketing on television, radio and in the newspapers.
What are the seasonal trends?
As this is a coastal town it is busier over holidays specifically summer holiday being December and January.
Is a franchise joining fee payable?
Yes - the buyer has to be approved by the franchisor and a R60 000 joining fee is payable when the business is bought.