How does the business operate on a daily basis?
These regular clients phone in with ad hocs off the facebook listing & search engines - often staying many nights in a row. The 6 cleaning staff assist the owner/manger in the day-to-day bookings, room preparations, breakfast, etc.
How are the clients attracted to the business?
Regular existing business client base, with ad hocs attracted through the facebook listing & search engines.
What Advertising/Marketing is carried out?
Very little as they rely on word of mouth
Does the business have any contract work?
Sometimes they get a business that books a number of rooms for a long period, but definitely REPEAT business from many regular businesses.
What competition exists?
A lot but they all occupy a different space in the market & this one has immediate beach access unlike the others
What are the seasonal trends?
always full although they hardly market or cater for holiday makers which act more as a stop-gap for their business clientele bookings