How does the business operate on a daily basis?
The business is manager and owner run. Currently there are three managers employed, however it must be noted that Famous Brands wants hands on owners as franchisees
How are the clients attracted to the business?
Foot traffic as the stores have a prime position in the mall.
What Advertising/Marketing is carried out?
Outside advertising such as the booms in the car parks, emailing of clients, etc.
Does the business have any contract work?
What competition exists?
No direct competiton in the mall itself
What are the seasonal trends?
Business peaks in December and summer, the busiets months are October thorugh February and school holidays