Fully describe the business's activities?
This is a existing Doctor's TV Ads franchise resale. The Garden Route franchise was established 4 years ago by the current owner. The franchise model is designed to be a work from home opportunity with low overheads and good returns.
How long has the business been established?
The Doctor's TV Ads franchise was established in 2004 and the garden route franchise in 2013.
How does the business operate on a daily basis?
The franchisee sells advertisements to small businesses. These advertsiesments are shown in selected doctor's waiting rooms to a captive audience. The Franchisor does all the development and artwork on behalf of the clients who may change their adverts once a month. Franchisees are required to visit each site twice a month to ensure that the technology is still functioning correctly and to load any new adverts on the system.
How are the clients attracted to the business?
The Franchisor has website that channels enquiries via the website to the different franchises. The Garden Route franchisee was very active with the local business forum where small business owners meet once a week. He has a database of potential clients that he has contacted in the past that has to be followed up with.
Does the business have any contract work?
The core work is to sell advertising space to clients. You will sell a yearly package to your clients. They can either make a once off annual payment or pay over three months for an annual subscription.
What competition exists?
There are no direct competition for this business.
Is the business VAT Registered?
What VAT documentation is on file?
All that is required
What Balance Sheet and Income Statements are available?
What percentage of the business is cash/credit?
Most clients pay a once off annual fee
Is Seller finance available and for what amount?
What is the Monthly Royalty and Marketing fees?
R2960 per mpnth.
What is the total staff complement?
The owner currently works independently by himself from home and has no staff
How involved is the Owner in running the business?
The owner is the only staff member. He has however become less involved with the business as he is a pensioner, was building his new home and is spending some time with his family.
What support and backup is offered to the Franchisees?
The franchisor negotiates the contracts with the doctors, they do all the advertisements, they provide technical support in terms of the technology used and they provide full training for new owners.
What are the main assets of the business?
A full asset list will be provided but the main assets include: 7 LCD Screens PCs for each set Housing and brackets Laptop Application software Invoice book and business cards
Are any items not included in the sale?
What is their overall condition?
Do any require repairing?
Which assets are on lease/HP and with whom?
None the franchise was bought as a full turnkey operation and will be sold as such.
- Work from home opportunity - Low overheads and easy to manage business - Secured income and easy to sell products - Good systems and support from Head Office - Trusted franchise and good franchise model
Limited advertising space available per year
Huge franchise area can easily expand and grow business
What is the reason for the sale?
The current owner bought the franchise after retirement but feel that he now would like to rather focus on retirement activities such as spending time with his family.
Why is this a good business?
Award winning franchise that is easy to operate from home and secure income with low overheads. The franchise is well-known in the industry with a good reputation amongst clients. Easy to sell advertising space and provide clients the exclusivity to market and advertise their business and brand on a low cost scale.
What is the price plus stock and the net profit?
If all advertisement space on all 7 screens are sold out the gross income amounts to R420 000 per annum. There is no stock.
Can the franchise be operated from home?
Yes this is a ideal work from home opportunity and as you will meet your clients in their offices the overheads are relatively low.
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