Fully describe the business's activities?
The history of this restaurant is linked to the establishment of the first craft brewery in town. The brewery and restaurant was established on the same premises but the brewery has now relocated and other branded franchise stores is being opened in adjourning towns. They sell various types of the craft beer as well as a very specific menu with signature burgers and tapas foods.
How long has the business been established?
The owner opened the brewery and restaurant in September 2013
How does the business operate on a daily basis?
They operate as a restaurant and create a fun and vibey mood with live music, craft beers and gourmet burgers.
How are the clients attracted to the business?
Very active Facebook and they advertise on Google.
What Advertising/Marketing is carried out?
The beer is advertised as they won one gold and one silver SA National Beer Trophies.
Does the business have any contract work?
What competition exists?
Other restaurants in town. They differentiate themselves from the rest with the craft beers and burgers
What are the seasonal trends?
As this restaurant is situated in a holiday town in the Garden Route they are very busy over the December holidays
Is the business VAT Registered?
What VAT documentation is on file?
All that is required
Are there up-to-date Management Accounts available?
What Balance Sheet and Income Statements are available?
What percentage of the business is cash/credit?
All is cash
What is the total staff complement?
They have 8 permanent staff members and between four and eight casuals at any given time.
Do any receive special perks or incentives?
Kitchen staff receive an incentive based on food sales as they do not receive tips from the customers.
Are they on contract?
Do any have management potential?
How involved is the Owner in running the business?
When does the current lease end?
3 Years contract
Is there an option of renewal & what period?
3 or 5 years
What is the annual escalation %?
What are the trading hours?
Monday to Saturday 10am to 10pm
What is the square meters of the business?
Inside area is 280m2 outside deck 45m2
Is a copy of the lease available?
Do you require a licence?
What lease deposit and/or other surety is required?
What are the main assets of the business?
Restaurant and kitchen equipment
Are any items not included in the sale?
All brewery equipment still on-site
What is their overall condition?
Do any require repairing?
Which assets are on lease/HP and with whom?
Are they presently insured?
Very well known and supported brand of craft beer in the region. The venue has been proven to be ideal for music, burger and beer combo's and is supported by a crowd of mixed ages with a relaxed and trendy setting.
Could built the craft beer brand even further with move above the line advertising. Could also introduce beer tasting evenings and other themed evenings to attract more customers.
None that can be seen
What is the reason for the sale?
The owner is over-committed and wants to focus on the brewery side of the business.
Why is this a good business?
They have been able to differentiate this restaurant from the competition and the growth in turn-over will continue for the foreseeable future. Trendy upmarket restaurant in growing town.
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Annual Turnover Amount between R 500 thousand and R 6 million