How does the business operate on a daily basis?
Sewing machines, over-lockers and embroidery machines are sold, technical repairs are conducted, training is provided and training workshops are also conducted from time to time. All relevant sewing paraphernalia such as thread, needles, scissors etc are also sold.
How are the clients attracted to the business?
This business is well established and people from all over the region purchase as well as send machines in for repairs and services.
They conduct the guarantee repairs for the manufacturers and as such they provide the shops contact details to the clients. They have a website and a very active Facebook page.
What Advertising/Marketing is carried out?
Besides the Facebook page no active marketing is done.
What competition exists?
Limited competition in the region.
What are the seasonal trends?
None - they close for a week in December