How does the business operate on a daily basis?
The business has a manager in place who is responsible for the day to day running, opening /closing of the business ,managing staff ,stock , quality control and customer expectations . The owner who is a working professional splits his time between his various business concerns .
How are the clients attracted to the business?
The business has excellent roadside visibility alongside a busy traffic intersection and in the vicinity of the four major banks and a host of other businesses and office parks .
What Advertising/Marketing is carried out?
Daily specials are offered . The business has a website ,Facebook and Instagram accounts . Flier drops ,street pole ads and newspaper adverts are undertaken from time to time with support from the Franchisor Marketing Fund .
Does the business have any contract work?
What competition exists?
Similar businesses operate within the cosmopolitan business hub and surrounding suburbs . Owing to the demand and frequency for quick service cafe style meals and drinks
,the businesses within the industry share the market equitably in the area .
What are the seasonal trends?
Busy all year round with spikes in sales during school holidays .