How does the business operate on a daily basis?
Staff arrives at 08h30 - Treatments commence from 9h00. All staff are involved in answering phone, making bookings, treatments, handling of payments as well as cleanliness of salon.
How are the clients attracted to the business?
Prime location busy Shopping Centre â Foot traffic. Promotions displayed
Recent new loyalty program on Head Start program. In the past number of years Good Staff - building relationships.
What Advertising/Marketing is carried out?
Promotions from Head Office and Salon promotions communicated via email to clients. Head Office responsible for marketing.
Does the business have any contract work?
What competition exists?
Another Studio is in same center - Their main focus being Facial Treatments done by Beauty Therapists with equipment âwe belong to same group under different brand names
What are the seasonal trends?
Spring & Summer busiest months âWinter quietest due to Pedicure treatments slowing down â but then focus on other promotions.