How does the business operate on a daily basis?
The business is mainly manager-run with the owner only being involved in the overall management of the business and not in the daily operation of the business.
They manager is responsible for all operational duties such as stock take, ordering and payments.
The business main trade is for lunch and evenings and they also do deliveries in and around the area.
How are the clients attracted to the business?
Most of their customers are regulars, that has been visiting the restaurant for years.
The restaurant is well known in the area, its a fantastic location within a wealthy neighborhood.
What Advertising/Marketing is carried out?
The Franchisor does most of the advertising and marketing for the Franchisee. They have regular specials and marketing campaigns which is run nationally. With regards to local marketing the owner a small signboard close to a one of the local schools in the area.
What competition exists?
No direct competition in the centre or area exist.
What are the seasonal trends?
During December and some of the school holidays the business seem to be a bit more quiet. However, the business income is very stable.