How are the clients attracted to the business?
The company has a website and new Agencies will be listed on the website.
Inquiries landing on the website, will be channeled to the local Agency.
A Facebook campaign is in place but the Agencies will be encouraged to also market in their own areas.
Does the business have any contract work?
National clients already exists. Agencies could be utilized to assist with the National Accounts and a profit share system will be in place.
What competition exists?
Smaller players are coming to the market but this company has dominated the space.