How is income derived?
The franchisee sells water and purification systems and products to the home, office and agricultural industries.
The sales are followed up with after sales maintenance and repairs.
How does the franchise operate on a daily basis?
The day-to-day business responsibilities for a franchisee would include managing and motivating their sales team. Hands on involvement in their store, servicing existing customers, ordering stock, maintaining existing rental agreements and a customer need with a proper solution.
You will have ateam of sales staff marketing your products to the public. This will be via exhibitions, telesales and other direct marketing activies.
Does the Head Office assist in securing contracts (if applicable) or is it up to the individual franchisee's to do this?
The Franchisor will not assist a franchisee in securing contracts. However, they provide marketing and advertising on a national basis. This benefits the franchisee directly as all leads and enquiries through various marketing platforms gets passed on to the relevant franchisee.
What advertising and marketing is undertaken on a group basis and what is the individual franchisee expected to do?
The Franchisor runs a national marketing campaign that benefits the franchisee directly. This consists of different types of marketing activities such as Google adword campaigns, print media and various other advertising strategies.
These leads get passed to the relevant franchisees to follow up and attend to.
Franchisees are welcome to do direct marketing in their area to attract local customers. The Franchisor will assist with guidelines and advice on how to proceed.