How does the business operate on a daily basis?
The business has an experienced Manager in place to ensure the smooth running of the daily operations . Clients either call in regarding their services or walk in to store for their items to be laundered and collected . The store offers their Business clients a collection and deliver service utilizing the company vehicle . Items when brought in are overseen and controlled end to end by the Manager and the 2 ironers present .
The Manager manages all communication with their B2B clientele as well as certain financial aspects of the operation and stock ordering e.g. Detergents
How are the clients attracted to the business?
The business has built up a good name with their excellent service levels and efficient turns round times in getting items cleaned ,ironed and back to their clients on time ,leading to numerous word of mouth referrals . The position of the store also attracts foot traffic and passing motorists . The business has its own website and Facebook page appealing to a more wider captive audience .
What Advertising/Marketing is carried out?
The business has its own website and Facebook page .
Does the business have any contract work?
Yes the business services Bed and Breakfasts , Restaurants ,Salons and Medical centres in the area and surrounding .
What competition exists?
Similar businesses operate within the cosmopolitan suburb but are unable to compete on price and service . Owing to the demand and frequency for items to be laundered ,the businesses within the industry share the market equitably in the area .
What are the seasonal trends?
The business is generally busy all year round but experiences spikes in revenue especially during the holiday period from the influx of AirBnB clientele ,holiday makers , from restaurants and Bed and Breakfasts which also experience an increase in clients and revenue .